I have worked on a total re-design for the Snapp company, including a brand new logo, identity and all the UI of their web and mobile platform.
I've also kickstarted their whole social media strategy.
What is Snapp
Snapp is an online platform to create native apps and prototypes both for iOS and Android. Thanks to our user friendly interface, designing your app has never been so easy and amusing. Quickly grow your mockups into real apps, no coding skills required.
Snapp is the first overpowered development studio enabling anyone with creative ideas to craft them into actual apps by just dragging and dropping a few colored bloks.
Ui & icons
Part of the redesign of the Snapp tool included the complete set of icons used in the editor. Following the requirement of the client, the icons have a minimal look in two different styles, one for the UI objects (only lines) and one for the Logic objects (only solid grey palette)
from the sketch
I have also refined the UX based on multiple thinking aloud experiments with real users with the goal of improving easiness of use and powerfulness at the same time
Dashboard & home page
The dashboard is where the user can manage his projects, explore the community driven content and build the apps.
The new Snapp logo is inspired by the concept of the building blocks that you need to compose in order to define the behaviour of the app.
Gadgets to the event visitors.
Snapp companion is the mobile client you use in order to download the apps you create with the Snapp online editor tool.